Advantages And Disadvantages Of Google Sites That You May Not Know


The advantages and disadvantages of Google sites: – Today, more and more companies use Google Sites as part of Google Business Apps to create their corporate intranets and internal project websites.

With Google Sites, companies can easily create secure websites that support customer intranets, team projects, or extranets. Simply in the sense that you don’t really need any HTML coding or web design experience to get your Google Sites operating system up and running.

With Google Sites, you can use the cloud-based feature to centralize your presentations, documents, spreadsheets, slide shows, videos, and more. This is good for business collaboration requirements. With Google Sites, you only have full control over your documents, and with whom you share information you are protected.

Today, more and more companies use Google Sites as part of Google Business Apps to create their corporate intranets and internal project websites.

With Google Sites, companies can easily create secure websites that support customer intranets, team projects, or extranets. Simply in the sense that you don’t really need any HTML coding or web design experience to get your Google Sites operating system up and running.

The advantages and disadvantages of Google sites

With Google Sites, you can use the cloud-based feature to centralize your presentations, documents, spreadsheets, slide shows, videos, and more. This is good for business collaboration requirements. With Google Sites, you only have full control over your documents, and with whom you share information you are protected.

Google is known for overlapping and competing with its own products, just for killing or updating them after a few years.

And Google Sites is no different. When it comes to Google’s website builder product, there are actually up to 4 products involved.

  1. Blogger

Ok, Blogger is an old blogging platform, but surprisingly good. You can use it to create a website. You can create designs, templates and everything else. It’s free. But, you’re stuck with reverse chronological display of posts. We won’t really get into this here. We write a blogger review here.

  1. Google My Business website

This is the product of the Google website for local small businesses. You can only use it if you have a Google My Business account. The product is less of a “website builder” than a highly detailed local business listing. We won’t really get into this here. You can find good frequently asked questions about this product here.

  1. Classic Google sites

This is the product we started with years ago. It’s still on, and it’s very old.

You can find links to this on all Google sites.

The irony of Classic Google Sites is that it actually offers more technical options than Google Sites, even if it is less user friendly.

Most of the pros and cons of classic sites are the same as Google’s. However, we wouldn’t consider it for a long-term project as Google is likely to kill it every day if its story is something that can change.

  1. Google web designer

This product is not related at all, despite its name.

Google Web Designer is a desktop application for creating designs for the web (also known as a banner ad).

  1. New Google sites (free)

Ok, we will talk about that. This is Google’s main website creation software. It is available to anyone with a Google account. It not only lives on Google Drive, but is also marketed with sheets, documents, drawings, and more.

  1. New Google sites (G Suite)

Ok, this software is identical to Google’s free sites, except that it was developed for commercial clients of G Suite (the old Google business apps). It’s exactly the same as free Google sites, but it has different account permissions and generally gets product updates, like custom domain mapping, before the free version.

Let’s look at the pros and cons.

Advantages of Google Sites

Google Sites has a lot to offer. We know an e-commerce store owner who started and operated his store for 2 years before looking for a new solution (although it took a long time to hack PayPal scripts). Here are the main professionals.

  • Prices of Google site

With unlimited use, traffic, and websites, Google sites is free and this is a part of Google’s tireless effort to log into your Google account as much as possible.

When you’re signed in to your personal Google account, you can go to and get started right away. No risks, no additional sales, no expiration dates or limits. Due to Google’s crazy and innovative business model, it’s only free.

If you are a paid G Suite for Business user, the websites with your subscription are included with all the backups, management controls and guarantees that come with your account.

There are no risks, no pitfalls, no “testing” – you can start now. * Lowering the overall costs of your website is an attractive selling point.

  • Google integration

The sites are fully integrated with Google products. With new Google sites, the same material design conventions apply as for other Google products.

Your website is saved directly to your Google Drive. You can download it along with your other Google Takeout data. There are no additional passwords or account settings – it is transparent and fully integrated.

  • Simplicity and security.

Google Sites is easy and direct to use. The learning curve is measured in minutes. There is no actual “onboarding” or training because everything that is available with the product is “right there.” You can quickly and easily create a beautiful and functional multi-page website. Also, Google takes care of your security issues as it is the same as your email account.

  • Speed ​​and share

Like security, Google takes care of your speed considerations. The resulting HTML / CSS product is based on fast servers and is available worldwide.

Because it is fully integrated into your Google account, it is easy to share and preview. You can create and collaborate on a website as easily as on a Google document.

  • The function of access anywhere and anytime to the corporate intranet for distributed or remote users:

Google websites are operated securely over the Internet. This means that you can access corporate pages from your desktop, on the go, from home and from your mobile phone.

As an end user of Google Sites, you can even update content anywhere, anywhere, and you don’t have to be a web design expert. And of course there is no additional software to buy. Everything you can get from Google Sites is included in your Google Apps subscription.

The Google Drive (gdrive) operating system gives you unlimited access to files “anywhere,” “anytime.” It is an “arbitrary” file backup system that you can implement with a desktop client and web access.

What is special about Google Sites is that it allows you to integrate your operating system in all your online services and personal devices. Then you get unlimited storage and access.

  • Google Sites ability to work on operating systems:

Google websites offer the flexibility of working primarily with web applications. Google’s Android-based operating system lets your business look consistent across devices from multiple manufacturers, and your employee contacts, calendars, and other data are synced correctly.

Of course, the Android platform has proven to be more flexible, reliable, and affordable for small businesses. To date, Android activations are on the rise – up to 900 million activations with 48 billion apps downloaded according to a recent Google report.

You may think that Apple owns the cell phone market, but there is data showing that 75% of all smartphones sold are Android based. Another good thing about the Google Sites operating system is that developers can continue to create new custom business applications, and the system itself works efficiently in any browser, be it on a PC, Mac or Linux.

  • Google Sites functionality with system and site level security controls:

With Google Sites, you have an integrated system for document security controls. Your data remains safe and Google agrees to respect the privacy of the information contained in its systems. Therefore, the Google Sites operating system gives end users the ability to manage website sharing permissions across the enterprise.

Authors can enable and revoke access to files at any time to ensure information security. Google values ​​the confidentiality, integrity and availability of data that are critical to the sustainability and growth of companies.

  • Integration with other Google applications

This means that Google Drive functions such as maps, YouTube, calendars, and documents can be integrated into users’ websites. This also means that users can work on a single website at the same time without having to worry about aborting the work of others. This is the best real-time collaboration.

Disadvanges of Google Sites

Now there are many negatives on Google Sites. As we said with all website builders, there is no “best”, there is only the best for you if you consider your budget, your time, your resources, and your goals.

After reading the benefits of Google Sites, you are probably wondering if Google Sites is not the right solution for every website. Well, Google Sites has many negative aspects.

The bottom line, however, is that Google Sites has very limited functionality and isn’t really intended for long-term website projects (hence the simplicity). We like to use real estate as an analogy.

It is ideal for quick short-term projects. And you have lots of ways to make it yours, but it’s not really meant for a long-term corporate website. Let’s take a look at some special features.

  1. Restricted design features

  • The design features of Google Sites are severely restricted.
  • You can’t add or edit CSS and add interactivity.
  • The design features offered are simple and straightforward; however, they are only design tools related to Google Drive. There are some inlays, but there is no editing of the inlay details.
  • Although the templates look good, you can’t edit the layouts or any of the key parameters.
  • With its navigation menu you can select, for example, in the upper right or in the sidebar. There is no third option or even a reorganization. Templates look good on all devices, but limit everything to enable this feature. If you want to create a brand identity or create a custom design with temporary designs, you are strictly restricted with Google Sites.
  1. Restricted marketing functions

The marketing functions of Google Sites are also severely restricted. As a professional seller, this negative is particularly surprising. You get access to Google Analytics in order to have important data such as sessions and page views, etc.

No Facebook pixels, share buttons, or redirects are added. If you are interested in SEO, you cannot edit your title tag or meta description. If you get all of your traffic through offline methods, direct web referrals, or word of mouth, these tools may not matter.

However, because marketing data is as useful as the amount of historical data you have. If you ever plan to grow or use other marketing channels, Google Sites is not a good option.

  1. Custom domain settings] is used by all Google sites as the default domain name. Unlike classic Google sites, there is no way to add a custom domain name. We do not know why.

The feature may be available because Google has only introduced custom domains for new Google sites for G Suite subscribers. In any case, this is a great disadvantage for Google Sites as a company or even as a personal website.

A domain name is not essential for a successful website, but it is essential for a long-term project. This lack of functionality underscores the fact that Google Sites is only intended for temporary projects or internal purposes, similar to a Google document or presentation.

Google Sites appears to be a central part of Google’s productivity suite, this can change at any time (as is the case with classic Google Sites).

Although you can export your data through Google’s Takeout program, you cannot export or access your Google Sites account directly through FTP.

If you run a business or even a personal website on Google Sites, you should be aware that it may go away at some point in the future and you must have a plan for it.

Google Sites Comparison

Google Sites is a good product that has a purpose, but how does it compare directly to other products in the world of website builder?

There are two versions of Google Sites.

However, the fact that there are two authoring tools creates some serious problems. For starters, this means that users need to know and understand the differences between the two before they can commit to each other. Second, Classic will disappear very soon.

While it is not a simple tool and the resulting websites are not attractive, it does allow users to do much more than the new Google sites. Let’s take a look at the pros and cons of both website building platforms and save time by pushing and shoving each other to find the best one.

Google Site Builder tools: classic and new

The original version of the Google tool is called Classic Google Sites and it still exists today, although Google apparently plans to remove it in 2018. Once depreciation is announced, there will be a year in which trades will remain unchanged, followed by 3 months of read-only trades.

What are classic Google websites?

Classic sites has been around since 2006 when Google bought business software called a jotspot. The previous Site Builder tool (Google Page Creator) was moved to the new platform and renamed Classic Sites. With this tool, users can create collaborative (“social”) websites or corporate intranets themselves.

A review of classic google sites

Are you considering using the classic version of Google’s Site Builder to create a site for your small business? Here’s what you need to know about classic Google sites:

  • Domain and hosting

Hosting your website on Google is no different than hosting your files on Google Drive.

When you set up a website with classic websites, you can choose the name of your website. The URL is automatically generated based on this name. It will look like this: singles]

However, if you want to buy your own domain, you can do it through Google Domains.

  • pricing

To a certain extent, the use of Google Sites is free. There is no charge for additional features or support like other site creators. Once you have reached a set storage threshold, you will be charged a fee. And you must pay for your domain if you don’t use the domain assigned by Google Sites.

  • How do I register?

If you already have a Google account, you don’t need to sign in. Just go to the Google Sites website and start creating a website.

  • An outdated interface

It is obvious that this site creator was created in 2006 because the user interface is very outdated. There is a part of the tool that resembles a previous version of Google, very minimal but still not very good to see. And there are other parts of the tool (mainly WYSIWYG) that seem to be working with an earlier version of Microsoft Word.

  • themes

On classic Google sites, there are two types of design decisions that users can make. The first is the theme or design that you want to apply to your site.

There are currently dozens of themes to choose from, most of which seem old and unappealing. There are a few newer ones, but they’re super simple and nothing more than a couple of monochrome banners (basically the way Google designs their own websites).

  • Templates

Templates are the other type of design option that users can choose from. A template is less of a design than a design for a particular type of site which provides users with various options such as classroom pages, soccer team, travel journal, project wiki, intranet page, contractor page, project tracking, etc. Then a completely pre-built website with design, content and pages is inserted.

It also seems that other people can create and publish their own templates that anyone can use. But just like with themes, these templates are not very pretty to look at.

  • Easy to use

Now the aesthetics of themes and templates is obviously a problem. No one wants to create a website that looks like it dates back to the 00s. However, if you don’t publish the website on the Internet and it’s only for internal purposes, this may not matter.

Classic websites are not easy to use when you want to redesign or customize content. It is really like an old version of Microsoft Word. There’s also no drag-and-drop process, so you’ll have to try a lot to figure out how to create and edit your web pages.

  • Properties

This is one of the areas where Classic beats New, and we think Google knows this and is one of the reasons why Classic is still alive at least for now.

Although the Classic features are not suitable for a corporate website to be published on the Internet, much more can be done with this site builder than with the newer version. For example:

Add text fields

  • Personalize the text using heading formats, stylization, fonts, etc.
  • Add Google images, a link or a load
  • Insert a table of contents
  • Update the number of columns in the layout
  • Enable / disable footer
  • Add a sidebar.

lace it to the left or right of the content

  • Update colors
  • Integrate additional Google tools like Google+, groups and meeting places.

There are also “gadgets” that are supposed to achieve similar results to plugins and extensions in other construction tools. However, gadgets don’t really work well and have no purpose for the types of websites you can use to create.

  • Limited integration with Google Apps

Due to its simplicity, Classic Site Builder does not integrate too much with other Google applications, although it can be accessed from its Google control panel. It can be integrated with Google tools such as Google+, groups and Hangouts.

As you can see in the screenshot below, the user interface is extremely simple and not really suitable for creating a complete company website.

The “classic” version of Google Sites works, but it has an outdated user interface and limited functionality.

The settings

The configuration of classic websites is more extensive than that of “New Websites”. However, there are so many different settings that you can easily ignore the settings you want. User permissions, usability for mobile devices, theme updates and more can be done here, but they are not easy to find.

  • cell phone, cell phone

Websites designed with Classic do not automatically react. There is a random setting that you need to enable in order for the site to be viewable on mobile devices. According to Google, only a few classic users can transfer their old websites to new websites.

Alternatively, you can move the content yourself. Classic users who are tired of the outdated user interface and want to get acquainted with the new Google sites can wait. Just be careful …

  • SEO functions

There are no SEO features built into classic Google sites. Even if edit meta descriptions or meta tags were built-in features, they would probably be outdated, as best practices have changed dramatically since the generator was released.

New Google sites: easier to use

In 2016, Google decided to revise its Site Builder to align it with 1) the rest of Google’s design and functionality, and 2) the functionality of other Site Builders. New Google sites definitely look much better than classic sites and are much easier to use. However, what users can create with it is very limited.

New websites are currently being worked on, as Google engineers hope to reintegrate the missing features and functions between Classic and New. To help those who created a website with the classic version, Google created a website conversion tool.

In this way, users can create a new design of their website on new websites, with all the content transferred. Users can post them to a new URL or replace their original URL with this new site.

Until now, this has not been possible, leading to long copying and pasting of all data from one site to another.

Here we are currently with Google Sites. Two tools There is no clear choice, which is better as both have flaws. For users who want to use a free creation tool and love easy integration with Google Drive, Google sites (compared to other site creation tools) may be the right choice.

A review of new Google websites

Classic Google sites are clearly outdated. How about the new version?

Here’s what you need to know about new Google sites:

  • Domain and hosting

This is the same offer as the classic sites. Also, remember to select the option that search engines will not display your website when you click the “Publish” button.

Google Sites is a quick way to create business presentations, especially since it is integrated into Google Sheets and Google Docs.

  • Prices: free of charge

Like Classic: It’s free unless you exceed Google’s free space threshold.

  • How do we register?

Here, too, the registration is the same as for the classic. If you are already in Gmail or Google, there is no login process. It just starts.

  • The user interface is intuitive and minimalist.

If you like the latest Google design (known as material design), you will love the new Google sites. Not only is it a more attractive building tool, but it is also very intuitive.

So if you are familiar with other Google interfaces this is very simple. In fact, many of the same symbols are used to perform similar tasks, so consistency is an advantage.

  • Themes: designed to offer limited options

At the time of writing, only a small handful of themes are available on the New Sites. They may look much prettier and more modern than the options Classic offers, but the themes just form a header image and title on your website.

You can choose your own accent color and font (from a very limited number of options). But that is really all you get.

It’s easy to add Google Drive elements like graphics to new Google sites.

·            Templates: DIY

There are currently no templates available. With the exception of the home page header image mentioned above, everything must be created from scratch.

  • It is easy to use the drag and drop tool

In addition to redesigning this new authoring tool to adapt it to the rest of Google’s new streamlined user interface, drag and drop is now available. This makes creating new content and pages much easier than with classic iteration. Also, this tool will be better suited to how other website builders work (which was probably primarily designed by Google).

  • Integration with Google Apps

Although the new Google Sites are not yet a professional tool, they can be integrated into other applications, including Google Analytics.

It is very easy import data and content from YouTube, Google Maps, or your Google Drive which makes it an ideal choice for quick business reports and presentations. See the right sidebar of the screenshot below.

The vertical panel on the right lists integrations with other Google apps.

  • The configuration

You can’t do much with setting up new websites. One feature you can use is to restrict who can see your website by choosing a specific audience.

All the control users had in Classic, regardless of how difficult it was to find it, is no longer available. Part of this could be because Google has determined that users don’t need this setting. Part of this may be that these settings are automated.

  • Responsive websites for mobile devices

You no longer have the option to make your new website mobile friendly. If you are viewing your site in preview mode, you can view it from a smartphone, tablet, or desktop view. This indicates that all of these sites are automatically responding now.

With new websites it should be noted that this only works if you have the latest Chrome or Firefox browser. If you’re working on something else, you’ll have to stick with Classic until you’re ready to switch browsers.

  • SEO functions: somewhat mysterious

New Google sites don’t seem to contain SEO features. Any optimization would have to be done manually and without access to coding, which could be difficult. However, there are some rumors that Google sites created with your Site Builder rank well regardless of content. However, there is no way to predict whether this will be the case or whether it will continue.

Again, this is not a good site builder for external sites.


Add a Comment

Your email address will not be published. Required fields are marked *